Last week it was the NHS. Then it seemed to be the Environment. Neither of them are causes close to the hearts of the right wing conservatives who make most of the running in the Brexit campaign. But if you talk to Brexit-inclined farmers concerned about loss of EU subsidy, they seem to think the savings will be spent on continuing the subsidies.
So the NHS, the Environment, and farmers could receive up to 350m of extra money (or not lose the money, in the farmers' case). It reminds me of the promised speeds in broadband ads. Up to 350 could mean very little indeed to your favoured cause.
But it's worse than that. Mrs Thatcher negotiated a rebate back in the last millennium, so it's only "up to £276m". Or "up to £161m" if you count the money the EU spends on support for the UK - from farming to projects in disadvantaged areas!
And if you want a hint about where the "savings" are actually likely to be spent, look at the government's current priorities - cuts for the disadvantaged, and tax cuts for the rich, and broken promises on pollution and the Environment. What are the real chances of a Damascus Road conversion to non-private health care, saving the planet, or support for the poorest parts of our country?